Wednesday, August 30, 2006

A NASCAR driver's habit

If you know anything about NASCAR, you know that it is very much geared toward its sponsors.  Every car is painted with sponsors' logos all over it.  The drivers are in a ton of commercials.  They make appearances at the facilities owned by their sponsors.  When they are interviewed before or after a race, they always mention their sponsors in some way or another.  For instance when Matt Kenseth won this past weekend, I'm sure he said something like "The Dewalt Ford Fusion ran well all night".

Yesterday, former NASCAR driver Rusty Wallace was involved in a car wreck in his Dodge Durango.  Thankfully everyone involved was fine.  Rusty had this to say after his wreck.

You hear car companies talk about safety a lot, but I can tell you that (wife) Patti and I are both really thankful for the research and development that Dodge puts into the safety of their vehicles."

LOL!  I guess that truly is a habit that is hard to break.  Rusty has been retired for almost a year now and he still has to find a way to endorse a product anytime a microphone is put in front of him.

It's pretty understandable though.  The man was a NASCAR driver for about 30 years.  It will probably take a solid three to five years of "detox" for him to get over this habit.  Good luck, Rusty.  :)

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